Our story

The Story Behind Our Brand
Our journey began with a simple, yet profound realization: quality sleep is essential to living a fulfilling and healthy life. Dr. Jonathan Hale, a dedicated chiropractor and sleep enthusiast, spent years witnessing the profound impact of poor sleep on his patients' physical and mental health. He knew something had to change.
Driven by a passion for well-being and armed with a background in medical sciences, Dr. Hale set out to create a solution that addressed the root causes of discomfort during sleep. His goal was clear: to design a product that would not only promote better rest but also support the body’s natural alignment and recovery processes.
After countless hours of research, prototyping, and testing, our signature ergonomic pillow was born. Combining cutting-edge materials with a design rooted in science, it provides the perfect balance of comfort and support.
Today, our mission remains the same as it was on day one: to help people wake up feeling refreshed, rejuvenated, and ready to live their best lives. Every product we create is a testament to our commitment to innovation, wellness, and the pursuit of better sleep.
Join us on this journey to transform the way you rest, because everyone deserves the gift of a great night’s sleep.